The upward thrust of Nintendo to the pinnacle of video game consoles is a massive jump from its little beginnings in Japan as a company that made playing cards. Back in 1951 the name for Nintendo was officially the Nintendo Karuta Company, Limited, and their income stream was principally the playing cards. The company became number one in Japan to make playing cards out of plastic.
The CEO of the company at this time was Hiroshi Yamauchi and after he went for a visit to the U. S. in 1956 to discover how playing cards were made in the U.S, he spotted that the marketplace for the cards was finite and he made a decision to pursue other business selections for Nintendo while still selling playing cards. The move away from playing cards started around 1963 when Nintendo branched out into a motel chain, a food company, a toy company, and a taxi company.
None of the new ventures were massive successes for Nintendo except for the toy company. One of the early successes for Nintendo in the toy business was the toy called the Ultra Hand that was released in 1970. Almost all of the new toys made by Nintendo were electronic and were more technologically cutting edge than other toys at this time. Other preferred toys included Love Tester, 10 Bill Barrel, and Ultra Machine.
Nintendo made massive steps electronically with the releasing of the Nintendo Beam Gun Game that was the predecessor to the NES Zapper. This led straight to further growth of games involving video and their first real video game success which was when they were given the rights to pass out the game Magnavox Odyssey in Japan.
In the 1970's Nintendo started developing their own video games and from here the company saw the probabilities of the video game market. In 1975 EVR Race was released for the arcade market and was reasonably popular. That success was continued with other games like Donkey Kong and Radar Scope.
In 1983 Nintendo released the video game Mario Bros. Which was a big hitthat was followed by Super Mario Bros.
There had been also the release of Nintendo's own cartridge-based Nintendo game console called Famicom. The name and design was changed in 1985 to Nintendo Entertainment Platform (NES). There was also a move into making a compact game machine called Game Boy that became the fastest selling compact game machine ever.
Nintendo built on its success with releases of Super Mario Bros. 2 and 3 along with otherin demand games. The company kept going to be on the leading edge of modern technology for its video games. The introduction of their new console, Wii, in 2006 opened up the company for even further domination in the Playstation gaming market.
The CEO of the company at this time was Hiroshi Yamauchi and after he went for a visit to the U. S. in 1956 to discover how playing cards were made in the U.S, he spotted that the marketplace for the cards was finite and he made a decision to pursue other business selections for Nintendo while still selling playing cards. The move away from playing cards started around 1963 when Nintendo branched out into a motel chain, a food company, a toy company, and a taxi company.
None of the new ventures were massive successes for Nintendo except for the toy company. One of the early successes for Nintendo in the toy business was the toy called the Ultra Hand that was released in 1970. Almost all of the new toys made by Nintendo were electronic and were more technologically cutting edge than other toys at this time. Other preferred toys included Love Tester, 10 Bill Barrel, and Ultra Machine.
Nintendo made massive steps electronically with the releasing of the Nintendo Beam Gun Game that was the predecessor to the NES Zapper. This led straight to further growth of games involving video and their first real video game success which was when they were given the rights to pass out the game Magnavox Odyssey in Japan.
In the 1970's Nintendo started developing their own video games and from here the company saw the probabilities of the video game market. In 1975 EVR Race was released for the arcade market and was reasonably popular. That success was continued with other games like Donkey Kong and Radar Scope.
In 1983 Nintendo released the video game Mario Bros. Which was a big hitthat was followed by Super Mario Bros.
There had been also the release of Nintendo's own cartridge-based Nintendo game console called Famicom. The name and design was changed in 1985 to Nintendo Entertainment Platform (NES). There was also a move into making a compact game machine called Game Boy that became the fastest selling compact game machine ever.
Nintendo built on its success with releases of Super Mario Bros. 2 and 3 along with otherin demand games. The company kept going to be on the leading edge of modern technology for its video games. The introduction of their new console, Wii, in 2006 opened up the company for even further domination in the Playstation gaming market.
About the Author:
Joe Jagger loves video games and is a great fan of Nintendo video games and video game consoles like Wii.
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