Thursday, March 24, 2011

Discover How You Can Grow Your Subscriber Base

By Edward Simmons


Despite the fact that the process is not hard at all, there are many ezine publishers and newsletter owners who find it complicated to increase their subscriber base. You will find that increasing the number of subscribers you have is simply a matter of moving in various directions and taking different steps. Your goal is to generate as many new subscriptions as possible through a wide range of traffic channels. We will look at three unique strategies you can employ to boost your subscription rate. Whether you are selling a variety of mens electric shavers or the best electric shaver, it's easy to build a bigger subscriber list with these tips.

You should capitalize on other ezine publishers and marketers in the same industry as you if you want to quickly get more focused subscribers for your list. You will be simple taking advantage of another person's subscriber list to add more subscribers to your own list practically immediately, which is also known as a joint venture. A simple example is, if you are in the yoga niche, contacting publishers that work in yoga and asking if they would be willing to promote your ezine and you will do the same for them.

If your subscribers really enjoy your newsletter because you are providing them with excellent content, then it is likely they will want their friends to see it. For this reason, you should offer people the ability to subscribe to your publication right in the newsletter so that if someone who isn't on your list reads it they can sign up right away and you don't miss out on a brilliant opportunity. Besides that, it doesn't really take much to implement such simple tactics but the results that you can generate can make a huge difference.

When you add the link to your newsletter, you should take care to ask your readers to send it on to their friends if they like it. They often only need a little nudge in the right direction because that was their intention anyway and you can do this through your reminder. Leveraging your current audience to spread the word about your ezine isn't an opportunity you want to miss, because the most effective form of advertising is word of mouth. It doesn't matter if your site is about mens shavers or any other product, providing quality content is critical.

Last, but certainly no less important, is the footer of your site that is rarely used to its full potential! It's true, people notice your header and your footer in equal measure. You can include your opt-in form in your footer so people scanning your page will see it right away and can sign up. Your opt-in form needs to be easily visible in your footer and, in fact, it should stand out of the whole site. It can include anything to attract attention from graphics to bright, bold colors.

Basically, this article explains how you can simply increase your subscribers by using easy methods. You must be special and consistently come up with new things in order to see positive results. If you really concentrate on reaching your goals for getting new subscribers, and it will not be hard at all.




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